...And bank commercial with chess motif and Aruna Anand!
Chess blog for latest chess news and chess trivia (c) Alexandra Kosteniuk, 2011
Hello everyone,
Here's a sweet commercial for an Indian bank featuring none other than World Champion Vishy Anand's wife Aruna Anand.
The print campaign
From Alexandra Kosteniuk's
www.chessblog.com
Also see her personal blog at
www.chessqueen.com
Hello everyone,
Here's a sweet commercial for an Indian bank featuring none other than World Champion Vishy Anand's wife Aruna Anand.
The print campaign
Credits:
Client: Union Bank of India
Creative agency: Mudra West
Office head: Arijit Ray
Sr. Creative copy: Aman Mannan
Sr. Creative art: Ashish Phatak
Copy writer: Faraz Alam
Art: Rachana Muslonkar
Mahesh Karande
Account management: Dominic Savio
Naresh Parmar
Deeshant Bhandarkar
Account planning: Aditya Kanthy
Ketaki Rituraj
Director: Sainath Choudhury
Production house: Purple Vishnu Films
Agency producer: Vishal Sane
Sr. Creative copy: Aman Mannan
Sr. Creative art: Ashish Phatak
Copy writer: Faraz Alam
Art: Rachana Muslonkar
Mahesh Karande
Account management: Dominic Savio
Naresh Parmar
Deeshant Bhandarkar
Account planning: Aditya Kanthy
Ketaki Rituraj
Director: Sainath Choudhury
Production house: Purple Vishnu Films
Agency producer: Vishal Sane
From Alexandra Kosteniuk's
www.chessblog.com
Also see her personal blog at
www.chessqueen.com
Labels: chess commercial world champion vishy anand, Chess video
posted by Chess Blog Admin @ 4:36 AM
6 Comments:
At October 11, 2011 at 4:46 AM ,
Amrit Puri Knights Chess Club New Delhi said...
Nice commercial but where is their son Akhil?
At October 11, 2011 at 4:49 AM ,
Saira Fernandes, Madrid said...
Gosh she does more hard work than Vishy.
At October 11, 2011 at 4:52 AM ,
Star said...
Thanks for sharing this video. Please make it the number one video on your blog. I have immediately mailed it to my wife. MUST WATCH FOR ALL WOMEN OUT THERE. The lady behind the world chess champion.
At October 11, 2011 at 4:53 AM ,
Symeon, Athens said...
Very nice ad campaign. I would like to see you Chess Queen in an advert soon.
At October 11, 2011 at 5:08 AM ,
Alexis Cochran, New Zealand said...
I will make do without an Indian wife but wouldn't mind if i could play like Anand. :( or Alexandra.
At October 11, 2011 at 5:14 AM ,
Aaron, Wurzburg said...
No wonder Anand is losing in Bilbao if he leaves behind Aruna.
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